◆ Le Baromètre · Issue 1
French fragrance trends, read through data.
The FragranceFinder Baromètre is a free quarterly report decoding what the French smell, search and prefer — from real usage of our olfactive engine, reviewed by a Grasse-trained nose.
✦ Inaugural edition · New issue every quarter
Quarterly report
Le Baromètre Parfum
The state of French olfactive taste — Inaugural edition 2026
FragranceFinder — Grasse
1199
Fragrances referenced
147
Perfume houses
9
Languages covered
The data behind each edition
In this issue
A clear reading of a market that moves every quarter
No impressions, no disguised sponsored lists: real behaviour, aggregated, then interpreted by an expert.
The trend Top 20
The Weekly Trends ranking of the twenty fragrances rising in France this quarter, with their trajectory and the accords behind their ascent.
Exclusive data
Battle votes, olfactive quiz results and Magic Search queries: thousands of usage signals, aggregated and anonymised, that nobody else measures.
A Grasse-trained analysis
A reading of raw materials and accords by a Grasse-trained expert: why these trends emerge, and what to expect next season.
The olfactive family map
The split across the 8 olfactive families and the houses gaining ground — woody, floral, amber, citrus: who is rising, who is fading.
Contents
Seven chapters, one hour of reading
A polished PDF, designed to be read like a magazine as much as consulted like a source. Figures, illustrations, expert quotes.
"Each quarter tells an olfactive story. This is the story of France."
- 01Editorial — the state of fragrance in France
- 02The Weekly Trends Top 20
- 03The olfactive family match-up
- 04What the French search for: Magic Search
- 05Battle — the duels shaping opinion
- 06The Grasse perspective — raw materials
- 07Houses to watch next quarter
Get the Baromètre for free
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Are you a perfume house?
Place your house at the heart of the Baromètre
Each issue is read by a qualified audience of enthusiasts and prescribers. Our visibility packages offer a polished editorial presence — without ever betraying our readers’ trust.
- ◆Edition sponsoring — brand page, material focus, launch spotlight.
- ◆Curated product placement — your fragrances in the themed selections.
- ◆Custom data — a trends extract filtered on your catalogue.
Or write to us at contact@fragrancefinder.fr
147
Houses already referenced
Quarterly
Publication rhythm
Grasse
Editorial anchor
Thomas Scarpa
Founder of FragranceFinder, Grasse-trained perfumer-analyst
Anchored in Grasse
Expertise in materials, not just in numbers
"Data says what people choose. Grasse’s role is to say why — which material, which accord, which emotion."
World cradle of perfumery, Grasse is our anchor point. Each edition of the Baromètre is reviewed through real raw materials — naturals, absolutes, molecules — turning surface trends into a deeper reading.
Frequently asked
Good to know
Is the report really free?+
Yes, 100%. The Baromètre is offered as a PDF to anyone who asks. No card, no paywall — the project is funded through our partnerships with perfume houses.
How often is it published?+
Quarterly. Leave your email and you automatically receive each new edition ahead of everyone, as soon as it is published.
Where does the data come from?+
From real FragranceFinder usage: Battle votes, olfactive quiz results, Magic Search queries and the Weekly Trends ranking. Everything is aggregated and anonymised — no personal data is ever published.
Can I quote the Baromètre?+
Gladly. Press, houses and creators may cite our figures with the mention "Source: Le Baromètre FragranceFinder". Write to us for high-resolution visuals.